Sign up to ‘How to build a successful career in music’ now

A three module course plus one further bonus call, to transform your music career!

Music industry expert Fred Bolza and certified artist mentor and coach Jennie Cashman Wilson are drawing together their years of experience working in the commercial and indie music industries to lift the lid on how it all works by creating an incredibly easy and fully interactive live online programme, called ‘How to build a successful career in music‘.

The programme will consist of three live one hour calls plus a further one hour bonus call, where they’ll go deep into the key areas that really matter. You’ll understand how to create a strategy, and through that, how to make money, how to release your music and how to build a team that’s right for you.

We’re keeping the class small so it’s a one-off opportunity to get live interactive training with myself and Fred, and we’re confident that by the end of the programme you’ll have clarity and a robust strategy that will get you moving on in your career.  

We’re super excited to get going. The first class is on Friday 28 April, and will run through 4 consecutive weeks on the same day and time each week. 

So what are we going to cover together? Well, we’re going to be looking at:

How to figure out what kind of artist you want to be

How to use that information to choose a direction that will help you build a sustainable career 

How to make money and diversify your income 

The difference between self-releasing, a label services deal and a label deal

How to develop a strategy for self-releasing your music  

How to identify what kind of label you want to approach and how best to approach them 

Understanding the key roles in a musician’s team and where to start first 

How to decide what kind of team players you want and how to attract them onto your team.

“The session was so uplifting. One of those ones that sticks to you for life. Thank you so much for offering such great development opportunities! Would love to do another one of these FOR SURE!”
– Giulia, Career Development Programme Mentee

“I always feel like I have more purpose and a clearer plan of action after our coaching sessions.”
– Shereece, Career Development Programme Mentee

So, who is this programme for? THIS IS FOR YOU IF: 

You are at the beginning stages of your career in music. 

You are ready to switch things up and put in the work to make some real changes in your life. 

You have either never released anything or only self-released. 

You have no deal or team to support you. 

You don’t understand how it all works and need some practical guidance broken down into some easy-to-follow steps. 

You know that you want to build a career in music that will make you money. 

You can commit to doing the work and taking responsibility for your progress. 

If this sounds like you, and you’re ready to invest in yourself, start earning money, and become an active driving force in your own successful career, sign up now, and Fred and I will look forward to meeting you and sharing our knowledge and experience with you on Friday 28 April! 

The value of this course is well over £2,500 but you will be getting it for a really fantastic and affordable price of £147 as we want this to be as accessible as possible. This is a hugely discounted one-off opportunity, so if you want to join don’t hesitate to pay via the Paypal link now to reserve your place!


3 x one hour live interactive classes with the chance to ask direct questions to Jennie and Fred (valued at £1350 for 3 calls) PLUS 1 x one hour bonus call (valued at £450) PLUS…

+ FREE BONUS #1 A quick guide to understanding your rights as a musician (valued at £550)

+ FREE BONUS #2 Two financial templates created by music entertainment accountants to help your track your money and prepare for your annual self-assessment (valued at £150)


Places strictly limited and registration will close at 5pm 20th April, or sooner if we get over-subscribed. To register, please pay £147* by Paypal with your name as a reference and we will be in touch to confirm your place. * Please get in touch if you need to set up a payment plan

Course modules

28th April 11:00 -12:00 GMT – Defining your vision 

5th May 11:00 -12:00 GMT – Building your team

12th May 11:00 -12:00 GMT – Releasing your music

19th May 11:00 -12:00 GMT – Bonus call and questions

OPEN FOR REGISTRATION NOW ➡️ 1 payment of £147* via Please leave your full name as a reference. * Please get in touch if you need to set up a payment plan

100% of the course fee will go directly towards supporting our career development programme, in line with our charitable mission and values.